This week the good folks at The Line of Best Fit released their first collaborative film, showcasing one of London’s most exciting up and coming acts, Woman’s Hour.
Fiona Jane of Woman’s Hour describes how the film came about:
“With this video we wanted to create something that reacted to the song in a meaningful way. Our aim was to capture something of how we play our live performances, which for us is a very intimate experience. The use of silhouettes came as a response to the song, reflecting it’s darkness and melancholy. It was a privilege to work with the Line of Best Fit team; a very natural process of throwing ideas around until one idea stuck.”
Best Fit Editor and session director Paul Bridgewater continues:
“Best Fit exists to champion new music and we do that in the best way we can – be it through words, pictures, shows or – in this case – our first collaborative film with one of the UK’s most exciting bands.
In both sound and aesthetic, Woman’s Hour are ridiculously talented. Bringing together the skills of our in-house production team with the band’s hyper-focused and self-aware vision of their music and image was the natural way to show our readers what’s truly special about them.
It’s more than just a session – the collaboration has resulted in something we’re sure will bring Woman’s Hour to a wider audience and it’s created a model of working we want to continue to other bands we love.”
‘Darkest Place’ is out now through Luv Luv Luv Records. Keep an eye on Best Fit for future collaborations.